Virtue and talent are the mainstay of a confident long journey
Values are the standards that are jointly recognized and promoted by enterprises and their employees, the way of thinking and professional ethics that enterprises and their employees develop and jointly observe in the long-term, and are the basis of corporate culture. When difficulties arise, these values guide enterprises and their members to make the right strategic choice.
(Zhengde Juxian, Lixin Xingyuan) is a corporate value of Zhenyuan, and its connotation is:
"Zhengde" is a high moral that coincides with the traditional Chinese Confucian philosophy of "being kind to others and helping the world". The word represents the idea of what comes from people that comes back to people again.
¡°Juxian¡± describes a loving heart, that discovers talents and accommodates people. The word represents a person who can inspire and lead talents.
¡°Lixin¡± represents a honest and down-to-earth person who faithfully accomplishes things, honestly gains trust, establishes a trustworthy relationship and ensures the long-term development of the company.
¡°Xingyuan¡± is the idea of not thinking about the past, fearlessly looking into the future, keeping up with the times and welcoming innovations. Moving forward is possible providing unshakable confidence and faith.
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